Sony Alpha 7 IV ILCE-7M4 Full-Frame Hybrid Camera
α7 IV Photo Gallery
A brand-new imaging experience
Still photography without compromise
Reliable autofocus, impressive speed
Movie imagery, moving ever forward
A new era of image communication
Easy, reliable operation
A brand-new imaging experience
Flagship-quality still and movie imaging
Share the moment as it happens
Newly developed 33MP full-frame back-illuminated CMOS image sensor
Delivering outstanding performance and excellent image quality in both stills and movies, the α7 IV's new 33.0 megapixel Exmor R CMOS image sensor provides high-speed readout, high sensitivity, low noise, and highly accurate colour reproduction.
Flagship-level image processing with BIONZ XR™
The α7 IV uses the latest image processor to offer greatly enhanced performance, with improved image quality and colour reproduction. Fast processing speeds facilitate comfortable continuous shooting as well as responsive operation while performing data transfers.
Still photography without compromise
Higher resolution, better colour reproduction
The new 33MP image sensor and processing engine raise the bar for image quality
In addition to boasting a larger pixel count and higher resolution than the α7 III, the α7 IV and its powerful Exmor R sensor represent a significant evolution of Sony's original image technology, for improvements that go beyond mere numbers. Experience new levels of colour gradation and detail rendering as well as soft, natural-looking human skin textures.
Quickly set the visual mood with ten Creative Look presets
A selection of ten Creative Look presets and eight parameters can quickly craft a mood for your still images, movies and live streams. And since no post-editing is needed, you can share your vision immediately after shooting.
10-bit HEIF still-image format for smooth gradations
Along with conventional RAW and JPEG, you can choose the HEIF (High Efficiency Image File) format for still-image capture. Smooth 10-bit colour depth provides realistic reproduction of skies and portrait subjects where subtle, natural gradation is essential.
5-axis optical image stabilisation
Up to 5.5-step shutter-speed compensation from the in-body stabilisation unit
The α7 IV's high-precision stabilisation unit and gyro sensors work together with image-stabilisation algorithms to achieve up to 5.5 steps of shutter-speed compensation, to maximise the high-resolution performance of the camera's 33.0MP image sensor.
Sony's flash units coordinate with the camera's face-detection system
Sony's latest flash units communicate fully with the α7 IV, leveraging its powerful face detection capabilities to adjust exposure to produce natural-looking skin tones. Precise white balance synchronisation and P-TTL metering, at up to the ‘Hi’ level of continuous-burst speeds, reliably expose even fast-moving subjects with quick lighting changes, for unmatched dependability and creative possibilities.
External control of flash units
The α7Ⅳ Ver1.1 supports separate registration of shutter speed and ISO sensitivity for flash on / off. For greater convenience during shoots, compatible flash and radio wireless commander units connected to the α7 IV can now be controlled directly from the camera interface.
Reliable autofocus, impressive speed
Fast Hybrid AF, evolved
The Fast Hybrid AF system, combining phase-detection AF and contrast-detection AF, has evolved even further to achieve greater speed, accuracy and tracking performance. With Sony's 4D FOCUS, a wide, dense AF area covers roughly 94% of the image area for both stills and movies with 759 phase-detection AF points.
10-frame-per-second continuous shooting with fast buffer release
Both the mechanical and electronic shutters allow you to shoot more than 800 frames at up to 10 fps with AF/AE tracking, thanks to the α7 IV's high-capacity buffer memory, speedy BIONZ XR processor and improved memory-card writing speed.
Sony's smart AI-based Real-time Tracking
Sony's unique subject recognition algorithm uses colour, pattern (brightness), and subject distance (depth) data to rapidly process spatial information in real time. AI is used to detect and track the eyes and face of the subject (human, animal or bird) with extremely high precision. Just select the subject to track, then leave it to the camera.
Improved Real-time Eye AF
Keeping the targeted eye in focus so you can concentrate on composition
The high speed of the latest image processing engine provides a significant boost to Real-time Eye AF performance, even when the subject is looking up, down, or sideways. It is also possible to use Touch Tracking to initiate Real-time Tracking of any subject in the frame, simultaneously initiating Real-time Eye AF if an eye is detected, simply by touching the screen.
Pet photos made easy
Fast, accurate focus for difficult animal shots
By setting the camera's subject detection type to "Animal" in advance, you can automatically detect and track an animal's eyes, for greater success in both wildlife shots and photos and movies of your pets at home. Animal-eye detection has been improved, with reliable tracking and accurate focus even when the animal's face is upside down.
Real-time Eye AF for birds
Bird-eye detection supported for both still shots and movies
For the first time in the α series, bird-eye detection is available in movies as well as still shots – simply preset the subject to "bird". The camera's astonishing speed and precision allow automatic tracking of a specific bird, whether it's perched somewhere or in flight, keeping the eye in steady focus despite any fast and unpredictable movements.
Movie imagery, moving ever forward
4K 60p movies with smooth, natural-looking capture
It is now possible to record movies at up to 4K 60p with full pixel readout and without binning, taking advantage of the α7 IV's brand-new image sensor and wide dynamic range for smooth images of fast-moving subjects.
7K oversampling for beautifully expressive, richly detailed images
When recording 4K movies at up to 30p, full-frame 7K oversampling is possible, resulting in high-resolution, highly detailed 4K. Select the mode that best suits your purpose, and let the camera deliver.
Next-level image quality with 10-bit 4:2:2 recording
Make in-camera recordings with the amazing richness of 10-bit depth and 4:2:2 colour sampling, with either Long GOP or All-Intra frame encoding, for far greater flexibility in image grading, post-processing and compositing.
All-Intra encoding supported in addition to Long GOP
All-Intra recording encodes every frame independently, at bitrates of up to 600Mbps, capturing complex motion more accurately and allowing more efficient editing workflows.
[1] All-Intra (All-I) [2] Long GOP [3] Group of Pictures
Superior quality and smaller file sizes with XAVC HS
The XAVC HS recording format uses HEVC/H.265 encoding to achieve twice the compression efficiency of AVC/H.264 encoding, for superior image quality and smaller, space-saving file sizes.
Choose your look, for more expressive movies
Support for S-Cinetone™, Creative Look and S-Log3
The S-Cinetone colour matrix, based on technology acquired through development of CineAlta cameras such as the VENICE, produces an impressive look with beautiful skin tones without post-editing. The Creative Look presets create other interesting visual moods in-camera, or you can use S-Log3 gamma to access the camera's full dynamic range (15+ stops) for smoother post-production workflows.
New Breathing Compensation
The a7 IV leverages our parallel lens and camera development to provide innovative Focus Breathing Compensation, exclusively for Sony’s E-mount lenses. By minimising the field-of-view shift that can occur, during movie shooting, when you rack focus with some lenses, you can achieve impressive results – for new creative possibilities from a diverse range of Sony’s E-mount lenses.
Focus Map to visualise depth of field
Answering a request from professional creators, the brand-new Focus Map feature lets you easily visualise depth of field when you're shooting. In use, focus (depth map) information is overlaid on a display of the live view in real time, so you can easily see which areas are in or out of focus.
AF Assist supports focus transitions when using AF
Inherited from the Cinema Line FX6, the AF Assist function smoothly switches between auto and manual focus. Rack focusing is possible by rotating the focus ring to switch into MF and shift focus to a different subject, with AF resumed when ring rotation stops.
Focus fine-tuning for true creative freedom
Fine-tuned focus features, also used in higher-end models like the α1 and the α7S III, enable creative movie options like rack focus, quick switches of AF target, and highly customisable subject tracking sensitivity.
Brand | Sony |
---|---|
Wi-Fi | No |
Warranty | 1 Year Manufacturer |
Built-in Flash | Yes |
Shipping | Same Day From Lahore |
Mic | Yes |
Video Resolution | UHD 4K 3840 x 2160 |
Sensor Size | Full Frame (35mm) |
LCD Screen Type | Tilting Touchscreen LCD |
Memory Card Type | SD |
LCD Size/Resolution | 3.2"/1037K |
Bodies/Kits | Body Only |
Swivel/Tilt LCD | Yes |
Weather Resistant | No |
100% Optical Viewfinder | No |
Log In